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Milk Ghee & Butter
Products & Packing |
Ice Creams & Sweets Cheese
& Paneer
and many more |
| Marketing:- |
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MILKFED is serving
nation wide consumers through its net work of Regional offices
and strong Distribution channels.MILKFED markets a wide Variety
of Products which include liquid milk, skimmed milk powder,
whole milk powder, infant food, ghee, butter, cheese, lassi,
SFM, Ice Cream, Malted food Verka Vigour etc. etc. The annual
turn over of MILKFED has crossed Rs 1255 crores. Verka is a
brand leader in milk powders particularly in northern eastern
sectors and SMP marketed by MILKFED commands a premium price
over powders manufactured by competitors which include multi-national
as well as private trade and other Cooperative Federations.
Now Verka has arrived on the sheer strength of its quality,
freshness and purity. And of course, its home made taste.
And all this, at the most affordable prices. To people today,
Verka is the part of their daily lives., |
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| THE EXTENSION OF THE BRAND: |
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After winning faith of
innumerable consumers, Verka did not stop. For there was a scope
for more. Changing times brought new trends, needs, tastes and
hopes. Verka dynamic as ever,too ac-quired newer forms.By adding
value to milk to satisfy a quality - conscious society. And
what success! for,consumers could have their own pick as we
came up with varied varieties of cheese like the Processed Cheddar
Cheese, Cheese Spread, and cheese Singles. And there were milk
powders like Dairy Whitener,Skimmed Milk Powder and Infant Milk
Powder. Health Drinks like Verka Vigour, Verka Lassi, Sweetened
Flavoured Milk and a mango drink called Raseela. Then there
were Verka Curd and a whole lot of different flavours of Ice
Creams. Milk had never meant so much before. |
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| QUALITY ASSURANCE PROGRAMME |
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Quality Assurance Programme (QAP)
which is a part and parcel of Dairy Plant Improvement Programme
(DPIP) was taken up in Ludhiana Milk Union with the Technical
guidance from NDDB. The main objective of the programme is to
improve efficiency of Plants coupled with loss management to
bring down the cost of production, im-prove the quality of milk
and milk products manufactured to ameliorate the general hygienic
and house keeping standards and above all to enhance the profitability
and financial viability of the Milk Plants to enable milk producers
to get better price for their produce. |
| TRADE ENQUIRIES:- |
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CHANDIGARH
MANAGING DIRECTOR,
MILKFED, PUNJAB,
SCO 153-155, SECTOR 34-A,
CHANDIGARH- 160022
PH. 91-0172-5041806, 5041810
FAX 0172-2604302.
R.S.M.
MILKFED, PUNJAB
CHANDIGARH- 160022
PH.(O)91-0172-5041862,
FAX 91-0172-5041861
E-mail milk-hod @chd.nic.in |
DELHI
INCHARGE, BRANCH OFFICE,
VERKA HOUSE,
9-10, MAIN GURDWARA ROAD,
KAROL BAGH, NEW DELHI- 110005
TELEFAX 011-28752074
CALCUTTA
INCHARGE, BRANCH OFFICE,
64, BALLY GUNJE GARDENS,
CALCUTTA – 700019
TELEFAX 033-2447625
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JAIPUR
INCHARGE, BRANCH OFFICE,
E 11, SURAJ POLE, ANAJ MANDI,
JAIPUR, RAJISTHAN
HARIDWAR
INCHARGE, BRANCH OFFICE,
466, VIKAS COLONY,
HARIDWAR -249401
UTTRAKHAND |
MUMBAI
INCHARGE, BRANCH OFFICE,
PREM ESTATE,
SANT SAVTA PATH NO.1
MUSTAFA BAZAR, MAZGAON,
MUMBAI – 400010
TELEFAX 022-23738625
INDORE
INCHARGE, BRANCH OFFICE,
73/3 MALHAR GUNJ,
INDORE 452002
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GUWAHATI
INCHARGE, BRANCH OFFICE,
K.R.CHOUDHURY ROAD,
P.O. BHARALUMUKH, KUMARPARA,
GUWAHATI 781009 (ASSAM)
PH. 0361 – 2488831
GHAZIABAD
INCHARGE, BRANCH OFFICE,
BASEMENT SHOP NO.16 - 17 - 18
YAMUNOTRI COMMERCIAL COMPLEX,
AMBEDKAR MARG,
GHAZIABAD 201001 (U.P)
PH. 0120 –2793889
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JAMMU
INCHARGE, BRANCH OFFICE,
554 - A, GANDHI NAGAR,
JAMMU 180004
PH 0191- 2452613
AHMEDABAD
INCHARGE, BRANCH OFFICE,
F-16, VIJAY PLAZA COMPLEX,
OPPOSITE ABAD DAIRY,
KANKARIA ROAD,
AHMEDABAD-3800022.
PH:079-25453312
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AMBALA
INCHARGE, BRANCH OFFICE,
28, JAGGI COMPLEX, SENA NAGAR,
MODEL TOWN CROSSING,
AMBALA CITY
PH. 0171-2521362
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PARWANOO
INCHARGE, BRANCH OFFICE,
PLOT NO. 88, SECTOR – I, II nd FLOOR,
BAGGA BUILDING,
NEAR POST OFFICE,
PARWANOO (H.P)
PH. 01792-232391
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